abstract

The rapid emergence of digital technologies has significantly transformed organizational operations, business strategies, and competitive environments across industries. Modern organizations increasingly depend upon digital transformation and business process integration to improve operational efficiency, organizational sustainability, and long-term competitiveness. However, many organizations continue to face challenges associated with fragmented operational systems, inadequate technological integration, process inefficiencies, and weak organizational coordination. The present study examines the impact of digital transformation on business process integration and organizational sustainability in modern enterprises. Furthermore, the study investigates the mediating role of process efficiency in strengthening organizational performance.

The study adopts a descriptive and analytical research design using structured questionnaires administered to organizational professionals across different sectors. Statistical analysis was conducted using SPSS and SmartPLS software. Reliability and validity of the constructs were assessed using Cronbach’s Alpha, Composite Reliability, Average Variance Extracted (AVE), and Structural Equation Modeling (SEM). The findings reveal that digital transformation significantly improves business process integration, operational coordination, and organizational sustainability. The results further indicate that integrated business processes enhance process efficiency, organizational adaptability, and long-term organizational competitiveness. Additionally, process efficiency significantly mediates the relationship between digital transformation and organizational performance. The study concludes that digital transformation and integrated operational systems represent critical strategic imperatives for organizations seeking sustainable growth and long-term competitive advantage in rapidly changing business environments.